Top Ten Videos to watch

Hillary Clinton Meets With DC Mayor And DC Representative At Coffee Shop
crime scene
Studio Portrait of Two Young Women Back to Back, One With a Tattoo
Mamie Till and Emmett Till
GOP Redistricting Plot To Unseat Rep. Corrine Brown Exposed
Protests Break Out In Charlotte After Police Shooting
'Keep the Vote Alive!' March Commemorates Civil Rights Act
White man shooting
Gun Violence Continues To Plague Chicago, Over 1,000 Shootings For Year To Date
HS Football
Gun Violence Continues To Plague Chicago, Over 1,000 Shootings For Year To Date
Police Line
2016 Republican National Convention
44th NAACP Image Awards - Show
MD Primary
Premiere Of OWN's 'Queen Sugar' - Arrivals
Democratic National Convention
Los Angeles Rams v San Francisco 49ers
Protesters Demonstrate Against Donald Trump's Visit To Flint Michigan
President Obama Speaks On The Economy In Brady Press Briefing Room
Lil Wayne
Construction Continues On The National Museum of African American History To Open In 2016
Preacher Preaching the Gospel
Hillary Clinton Campaigns In Louisville, Kentucky
Miami Dolphins v Seattle Seahawks
Leave a comment

Anyone reading this understands the power of words.  Words allow us to share vital information, create new ideas and perhaps most strikingly, influence our thought process.  Words after all have consequences.  So when the folks at Cadbury decided to compare super model Naomi Campbell to a chocolate bar in their latest ad, what exactly were they saying?  And is the supermodel right to be offended?  You be the judge.

As a woman of color, I’m very cognizant about the way in which we address ourselves, the way African Americans refer to each other and of course the way others refer to us.  Naomi Campbell is rightfully troubled by the perplexing actions of Cadbury even implying – let alone openly stating – that she is “chocolate” anything.  It’s yet another example of corporate insensitivity towards minorities and proof that advertising rooms are still largely devoid of diversity.

The conversation surrounding race and terminology didn’t of course begin with Naomi Campbell and Cadbury.  A few years back, National Action Network, under the leadership of Rev. Al Sharpton, created the Decency Initiative aimed at combating the rampant usage of inflammatory language.  But even as many continue to regularly use words like “ho,” “bitch” and “ni@#a” to address one another, when has it ever been okay for someone else to call us by such names?

Let’s even take it back to childhood.  Growing up, many of us had nicknames and pet names given to us by our mothers, but would we ever let a non-family member call us by such a name?  On the hit MTV show, “Jersey Shore,” we often see cast members call each other “guidos” or even “guidettes,” but would any of them ever tolerate a non-Italian referring to them as such?  I think not.

As we continue to sort out the indecency of Cadbury’s not-so-subtle reference to Naomi Campbell, will we as African Americans continue to call each other “chocolate?”  Will we denounce the use of the word “ni@#a” or will we just make sure no one else uses it?  Will advertising execs start to think of the imagery that their words create and the impact of their actions?  Or will we continue to live in a world where we are so removed from those different from us that we don’t even know what’s appropriate to say?

Let’s hope it’s not the latter.


Naomi Campbell Sues Cadbury Over “Racist” Chocolate Ads

Can Naomi Campbell Fight Cadbury And Become A Model Warrior

Also On News One:
comments – Add Yours