WASHINGTON – With an eye on recruiting volunteers, President Barack Obama is launching the first TV ads of his re-election campaign.
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Campaign officials say the ad buy is “tiny” on national satellite TV stations but aimed at learning whether TV is a good way to find volunteers.
In one of the ads, Obama urges viewers to call a number on the screen or visit the website http://www.JoinObama.com.
Obama tells viewers: “The 2012 campaign is under way and the outcome will depend not on what I do, but what you do.”
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