The story will finally be told of the iconic Detroit record company that aspired to make music production as much of an assembly line as possible, and it will take place on a glorious Broadway stage. “Motown: The Musical” is set to open on April 14, 2013, at New York City’s famed Lunt-Fontane Theatre, and actor Brandon Victor Dixon (pictured) has been cast as Berry Gordy Jr.(pictured below), the genius behind the style of music and the label that became a metaphor for success, according to The Hollywood Reporter.
During the ’60s heyday, Motown became a recording hit-making machine by shaping a culture that produced a revolutionary genre of music, incorporating bits of jazz, R&B, funk, rock & roll, and soul in to its format.
It had a stable of talent that was unmatched and launched the careers of such stellar performers, such as Stevie Wonder, The Four Tops, Diana Ross & The Supremes, The Temptations, Smokey Robinson & The Miracles, and Marvin Gaye.
Not only did Motown produce acts that were riveting, but it also maintained a pool of writers, producers, and musicians that were the cream of the crop.
Watch Motown’s story here:
Motown also served as a successful business model for aspiring black business owners.
The biomusical of the company that produced the soundtrack of people’s lives and generated more than 180 No. 1 hits worldwide, could not be told without one of its most central characters Diana Ross (pictured right), who is being played by Valisia LaKae.
Gordy, 82, one of the show’s producers and its book writer, said on the musical’s website:
“I’m extremely proud to be bringing this story to the big stage.”
The show, which will feature songs from Motown’s legendary catalogue, is being directed by Charles Randolph-Wright. Tickets will go on sale beginning October 1.