Standby for the great new hit toy for Christmas 2010 – Michael Jackson dolls. At least that’s what The Character Group, which has previously had hits with Dr Who, Peppa Pig and Go Go Pets, is hoping.
It has won the UK licence to distribute the four Jackson dolls “in some of his most memorable iconic poses” made by Playmates Toys.
The dolls, two of which will launched in August and two more before Christmas, will be primarily aimed at the collectors’ market. Each doll will be individually numbered and sold in commemorative packaging.
Richard King, chairman of The Character Group added: “Michael Jackson’s persona and performances were legendary and it is fantastic to be involved with an inspirational figure who entertained millions with the great music he created.