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A number of news reports are saying that Barack Obama willl appoint Desiree Rogers as Social Secretary for the White House.

Washington is 49 years old and has an MBA from Harvard University. She previously worked with Allstate Financial.

The Washington Post Reports

Rogers, 49, is a friend of Michelle and President-elect Barack Obama’s, and a leader in Chicago corporate and civic circles; her appointment signals that the first couple consider the job crucial to how they introduce themselves to the country and the globe. She was a major fundraiser for Obama.

“This appointment sends a strong message that the Obamas want to use the White House strategically, to maximize its use in a way that is consistent with their philosophy — [to] open it to a broader range of people, ” said Valerie Jarrett, an Obama intimate and friend of Rogers’s who also will work in the White House. “Desirée is a heavy hitter — she comes with her own range of contacts from around the country. She’s close to Michelle and she knows everyone who will be working in the West Wing, so she will be able to create a synergy.”