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James Heselden, the millionaire owner of Segway Inc., died in an accident when he drove one of the company’s two-wheeled vehicles off a cliff and into a river, West Yorkshire police said today.

British police say they believe Mr. Heselden died while testing an all-terrain equipped Segway and lost control and drove the machine off a cliff near his estate in Leeds.

He was pronounced dead at the scene and a Segway vehicle was recovered from the water, said Wardley.

Read entire article at CNN.com

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