Media Group To Shut Down Website For African-Americans

By June 15, 2009 10:21 am

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IAC/InterActiveCorp will shut down the year-old RushmoreDrive, a search engine geared toward the black community.

Spokeswoman Stacy Simpson said Wednesday that the Barry Diller-led Internet services company will close the site Friday after an unsuccessful effort to sell it. She also said that Johnny Taylor, the site’s chief executive, has resigned.

IAC rolled out RushmoreDrive with much fanfare in April 2008, calling it a “first-of-its-kind” search engine. It mixes search, news and job results with links to sites targeted specifically at the black community and user-generated content.

The site was the first under IAC’s Black Web Enterprises Inc., of which Taylor was also the head. Simpson said Black Web Enterprises will also close.

Simpson said the closure was part of IAC’s ongoing effort to streamline its emerging businesses unit, which includes a mix of Web properties like retail site Shoebuy and news site The Daily Beast.

RushmoreDrive is the latest Web property that IAC is shedding this year. It sold comedy site 23/6 and campground reservation site ReserveAmerica in January.

IAC’s peers, including Yahoo Inc., Google Inc. and Time Warner Inc.’s AOL LLC, also have been dropping some of their least popular services.

The shutdown will affect 17 employees, most of whom will be laid off. Simpson says the company notified RushmoreDrive employees on Monday of the impending closure.

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  • 6-16-2009 2:02 am

    well thats stupid. i didnt even know it existed and now its closed when its finally advertised so ppl will kno about it. no wonder it failed.

  • 6-15-2009 4:43 pm

    As dr karenga and khalid muhammad teach us, black is more than a color black is color. Culture. Consciousness. And a corresponding cosmic connection.

    Name me one thing this whitw beast has ever created. He aint c** up wit shyt but diseases cuz he aint shyt but a disease lepor thus saith the lord.

    As one commentor said we were the ones to build pyramids that the kkkracka is still wondering how we done it.

    In ethiopia we have church lalabella that is carved 30 ft into the ground what kkkracka can say that’s theirs.

    We have huge ston busolt olmec heads here in the west that chris columbus seen we he finally had the nerve to set foot on western soil.

    The black nan and woman is the greatest on the planet earth. Better recognize

  • 6-15-2009 12:02 pm

    Never heard of them…Hmm..Where did they advertise this site?

  • 6-15-2009 10:40 am

    Websites come and go this aint news, thats the ebb and flow of the world wide web..next

  • 6-15-2009 10:37 am

    Maybe they can work for Microsoft’s new search engine (BING!)

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