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A car-stopping Ku Klux Klan billboard posted along a heavily traveled highway in Harrison, AR elicited tons of reactions.  The ad features a little Caucasian girl accompanied by the bold and brazen words, “It’s not racist to love your people,” an ad for White pride Radio, according to Ozarks First.

Thomas Robb, the national director of The Knights Club of the KKK, the sponsors of the billboard told Ozarks First, “The message is white people have the right to be proud of who they are. Everybody else has a right to be proud and I don’t deny that.”

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Yet motorists such as James Hernandez, who lives in Harrison, told Ozarks First, “It does seem to come off as pretty racist in a sense that whites are more superior.”

Then there are folks such as Yolanda Riggins, who told the news outlet, “I don’t see it as being any kind of a racism sign.”

The mayor of Harrison, Jeff Crockett, says the billboard states unwelcome sentiments and send a negative message about his town. He told Ozarks First, “I would hope more people would stand up and say this isn’t us. We’re not all about this.”

“The reflection comes back on Harrison and if we just keep quiet and let him do the speaking, it looks like we’re all like that and we’re not,” said Crockett. “Harrison is not like that at all.”

Meanwhile, Harrison which is 96 percent white and 0.3 percent black was in the news last year when Robb and his KKK organization put up yet another billboard that read, “Anti-Racist is a Code Word for Anti-White.”  The billboard raised the ire of quite a few people, including students from North Arkansas College, who passed out fliers calling for a protest of the sign.