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will smith family

The Jacksons. The Osmonds. The Winans. And now let’s add the Smiths to the list. In the tradition of showbiz families, looks like Will and Jada Smith are in fast pursuit to transform their family into an entertainment dynasty.

Will Smith’s newest stage dad project is remaking the classic Hollywood film Annie, starring his ten-year-old daughter, Willow. Jay-Z (who signed Willow to his label) is on board to help develop the film.

The Smiths are obviously following the typical recipe for merchandising and branding a 10-year-old…

Step one: Have a very opportune connection to the industry. Most plebes will have to go the YouTube route, but if you’re really lucky, you will be born into it.

Step two: Release a crazy catchy upbeat pop song that even adults are forced to love.

Step three: Slap them in the lead role of a well-known and endearing movie remake. Bonus points if the resulting movie is a musical.

Read more at TheGrio

RELATED:

Willow Smith signs deal with Jay-Z’s record label

Tags: Will Smith
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  • http://www.blackplanet.com/freelancepimp/ freelancepimp

    If Will was broke and a failed actor I would say yes.

  • http://www.blackplanet.com/AfricanSpeech/ AfricanSpeech

    Get your own kids and merchandise them…

    Leave the Smiths alone…

  • http://www.blackplanet.com/MR_LONELYNCT/ MR_LONELYNCT

    What an easy answer here ” Y E S “

  • http://www.blackplanet.com/coldt7/ coldt7

    Merchandizing his kids?I don’t know you’re have to ask Will that,because nobody else can truly answer that.

  • http://www.blackplanet.com/Big_BlackCat_25/ Big_BlackCat_25

    Here is the Start of the next wave of Disrespectable brats in the world.

  • http://www.blackplanet.com/Tiki_Kaluai3/ Tiki_Kaluai3

    Personally, I think Will should give back to the people who supported him and his wife.
    They will never live to spend all the money they have earned. its important to give back, and its not happening, not just with him, but so many of our famous and rich black people. They have turned into something that has nothing to do with being black and caring for others in need.

  • http://www.blackplanet.com/angieb30/ angieb30

    Key word….*HIS KIDS*

  • http://www.blackplanet.com/theJUICEandBERRIES/ theJUICEandBERRIES
  • http://www.blackplanet.com/babygirl2452/ babygirl2452

    So I guess it is ok to parade little girls around in these kid pageants, oh yeah there caucasian so it’s ok. People please, so many black stars do not even support the communities they came from when they become famous ,so if he is merchandising them who cares. Who wrote the article to begin with a caucasian or black person?

  • http://www.blackplanet.com/Marvice60/ Marvice60

    Angieb30 beat me to the punch exactly! “KEY WORDS” HIS KIDS PEOPLE! Now you all can do whatever you want with yours but they are doing what they want. Life is too short to live it in a vac**. I admire people who seek out every opportunity. Maybe you all should learn a lesson and stop hating.

  • http://www.blackplanet.com/Smooth_pt/ Smooth_pt

    How are they merchandising their kids one its there kids, and the keeping big corporation from doing it to them. They are keeping the money in the family such as the Wanans, No Limit Brothers, Jacksons etc did. Nothing wrong with that and they starting them at a young age of understanding the business and becoming there own boss (since legally they cant as of yet) so instead of downing them for what you think they are doing. Applaud them for what it is they are parenting there kids not yours, there kids. Will & JAda do you all thing your kids have a bright future and hopefully some of these people can do the same with there kids to make future leaders in this “Hateful World.”

  • http://www.blackplanet.com/newme55/ newme55

    How can it be considered merchandising when their children obviously seem to enjoy what their doing? They are learning a strong work ethic and becoming business minded so in they end they will be able to take care of themselves when they are grown, how many can say that about their children. As long as their not out getting drunk or loaded, chasing around a bunch of hookers, or just pissing away privileges that most have to struggle for their entire lives (like some people) I say let them do what they appear to want to do. Who knows there may come a time when they no longer want to do what their doing.

  • http://www.blackplanet.com/Butterfly9481/ Butterfly9481

    They are just passing down to their children and leaving them a heritage by marketing their skills. As said, they seem to love what they are doing. Look at the Sheen’s. No one ever said they were marketing their children? Or the many other’s like Judy Garland and Liza Minelli or the many other
    children that have opened a way for their children to be in show business. Blacks are too critical of each other. If anyone of you had the chance to ‘market’ your children and make the kind of money they are making, wouldn’t you? I would.

  • http://www.blackplanet.com/Butterfly9481/ Butterfly9481

    Many other parents, not children that have marketed their children. Sorry for the error.

  • http://www.blackplanet.com/Icon-2010/ Icon-2010

    I think Mr Smith is a good guy,and would never do anything as merchandising his children..smh who came up with that crap anyway?
    What you see is a proud father wanting to show his kids off…what father wouldn’t..?

  • http://www.blackplanet.com/SWEETASSUG/ SWEETASSUG

    This is a bunch of crap….White actor are the ones thats been doing the marketing of childern…Is it that they are upset that Black people in the industries decided to help their childern to futher their careers in the industries as well….This is to funny ….and laughable at best….They might as well get over it ….lol……B/C if theirs is talent and the child/childern enjoys it and wants to make careers from being actors,singers, sport players, models and others……..then why not …White people do this all the time …in fact they makes sure their kids get into it , even if they have to go to the extreme in getting surgeries and things….lol….

  • http://twitter.com/cartoonboy64 Rob Barker

    Mark my words, neither of them will have long careers anyway. Remaking Annie, a red headed, white female character that has been around for nearly 80 years is doomed from the start. WHY can’t they do something similar that’s original? IF they even “think” that this movie will succeed, they are deranged.
    I heard Willow sing on X-factor and saw nothing talented about her all too common voice… Let’s see white do this all the time? You mean like Kurt Russell and Goldie Hawn? No, they didn’t. You mean like Demi Moore and Bruce Willis? No, they didn’t. You mean like Lloyd Bridges? No, he didn’t they all entered later in years. Ron Howard fell into it, not pushed. His daughter entered into it later as well. SO PLEASE don’t tell me, “white folks” do it all the time. Where’s Johnny Depps daughter? HAH!

  • http://twitter.com/cartoonboy64 Rob Barker

    Mark my words, neither of them will have long careers anyway. Remaking Annie, a red headed, white female character that has been around for nearly 80 years is doomed from the start. WHY can’t they do something similar that’s original? IF they even “think” that this movie will succeed, they are deranged.
    I heard Willow sing on X-factor and saw nothing talented about her all too common voice… Let’s see white do this all the time? You mean like Kurt Russell and Goldie Hawn? No, they didn’t. You mean like Demi Moore and Bruce Willis? No, they didn’t. You mean like Lloyd Bridges? No, he didn’t they all entered later in years. Ron Howard fell into it, not pushed. His daughter entered into it later as well. SO PLEASE don’t tell me, “white folks” do it all the time. Where’s Johnny Depps daughter? HAH!

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