During a time in our country where the political climate has been heated and racial tensions were seemingly at an all-time high, the daughters of the late civil rights leader Malcolm X were using fashion as an avenue for social activism, Black Enterprise reported.
Ilyasah Shabazz, Qubilah Shabazz, Attallah Shabazz, Gamilah Lumumba Shabazz and Malaak Shabazz have all teamed up with the tech company Hingeto to create a clothing line that pays homage to their father’s legacy. The line, dubbed Malcolm X Legacy, features items that are inspired by the activist’s twelve principles which stressed the importance of human rights, education, economic independence, cultural pride, and justice. The collection features hats, t-shirts, sweatshirts, and will soon include artwork.
Leandrew Robinson, the CEO of Hingeto, told Black Enterprise that a clothing line like this is more fitting now than ever with all of the turmoil that has been happening within our country. “It was clear Malcolm’s principles are as relevant today as ever. We all thought it was imperative to represent his message and today’s human rights movement as a brand that people can outfit themselves in daily,” said Robinson. He also added that Colin Kaepernick has cosigned the new brand and has taken to Twitter to share info about the line.
Malcolm X Legacy’s site delves into his contributions to the Civil Rights movement. “Malcolm X will be remembered for his contribution to society of underscoring the value of a truly free populace by demonstrating the great lengths to which human beings will go to secure their freedom,” read the site.
Fashion has been an avenue to spread powerful messages about societal issues. Last year Isaiah Lopaz, an African American living in Berlin, used the negative experiences that he encountered as a Black man in Germany as the inspiration behind a collection of t-shirts.