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The  NAACP’s Justice for Trayvon Martin rally is in full swing in Sanford, Florida. Reverends Jesse Jackson and Al Sharpton have spoken and various members of the NAACP have addressed the crowd. Sharpton has come under fire in recent days for calling for an “escalation in civil disobedience” and economic sanctions if George Zimmerman is not arrested.

An estimated 3,000 – 5,000 are in attendance.

See below for MSNBC live coverage:

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*Live Coverage of the rally has ended. Newsone will provide video as it becomes available.

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NewsOne’s Trayvon Martin Coverage