advertising

Russell Westbrook has launched a digital media venture designed to increase representation in advertising.

A new documentary—directed by Stanley Nelson and Jacqueline Olive—will capture the story of Pepsi’s pioneering all-Black sales team.

Former TV executives Jessica D. Lane Alexander and Lori J. Hall are helping brands address cultural insensitivity in their marketing through their agency Pop’N Creative.

New reports show that tech giants Google and Twitter were allowing advertisers to target individuals who used racist keywords.

The ad was deemed racist by social media and shared by right wing groups supporting white supremacist views.

This comes after FBI director James Comey penned a letter to Congress on Friday sharing that additional emails found on the personal server need to be reviewed.

Former President Jimmy Carter recently revealed he was diagnosed with cancer. Doctors discovered the cancer after he had a mass removed

Remember Eddie Murphy’s marketing executive character in the film Boomerang? That comedic turn unwittingly inspired an initiative with a serious purpose. Since 2007 the Marcus Graham Project has been dedicated to developing the next generation of thought leadership within the advertising, media and marketing industries. The  mission is to identify, expose, mentor and train ethnically diverse men and […]

Increasing diversity within the advertising world can seem like a challenge, but there’s a program designed to prepare aspirants for success. The Marcus Graham Project’s iCR8 (I create) boot camp is a summer-long experiential learning program provides aspiring advertising and marketing leaders with the exposure and experience necessary to build careers in the industry. The summer long boot camp […]

The Marcus Graham Project (MGP) is a national network of diverse professionals working to develop the next generation of workers in advertising, media and marketing. The Dallas-based nonprofit organization was founded in 2007. Via PepsiCo, Interactive One, the parent company of NewsOne, has been engaged to help tell its story. Over the last seven years the Marcus Graham Project […]

NEW YORK — Messages from brands such as Walmart and Starbucks may soon be mixed in with your Facebook status updates and baby photos from friends and family. Facebook unveiled new advertising opportunities Wednesday to help the world’s biggest brands spread their messages on the world’s largest online social network. Brands you’ve endorsed by hitting […]